By Alyssa Debonair
Hip-HopVibe.com Staff Writer
Currently, Yo Gotti is at the height of his career, as he has returned with the biggest hit of his career. This summer, Yo Gotti teamed up with producer, Mike WiLL Made It, for Gotti Made-It. The project contained the single, “Rake It Up,” featuring Nicki Minaj.
Competition was still, in the summer of 2017, so “Rake It Up” didn’t get to be THE song of the summer. That takes nothing away from the success and what Yo Gotti has coming up. This afternoon, big news about Yo Gotti was revealed.
Yo Gotti is bossing up, outside of music, with his latest business venture. He has joined forces with Monster Headphones for a new partnership. They have come together for “The Sound of Gotti,” where Gotti will be helping fans connect to their music and hear it at the best possible quality.
Read the full press release below:
Monster®, the world leader in premium headphones and speakers, is proud to announce it has teamed up with Memphis-born rap artist Yo Gotti in a broad partnership that aims to bring better sound and an elevated listening experience to music fans everywhere. As part of Monster’s alliance with the Roc Nation superstar, Monster is collaborating with Yo Gotti to create “The Sound of Yo Gotti,” including a special VIP website that will highlight specially designated Monster products chosen by Yo Gotti to bring fans new ways to experience the very best audio quality possible.
With nearly two decades spent making music and mentoring emerging talent, Yo Gotti understands the importance of sound quality. “When I’m working on my music, I take special care to make sure the sound is perfect,” said Yo Gotti. “I know I can turn to Monster to make sure me and my fans are experiencing the sound exactly as I intended.”
The partnership between Monster and Yo Gotti is a natural synergy for the entrepreneurial music industry executive and builds on years of knowledge and experience in the evolving music-technology landscape. Yo Gotti will join the Monster family alongside the likes of Monster ambassadors Andre Ward, Lance Stephenson, Joe Perry and more.
“As a veteran in hip hop, Yo Gotti understands what his fans are looking for and understands that music matters.” said Head Monster Noel Lee. “Yo Gotti’s fans will love discovering his music all over again through the superior sound quality of Monster products.”
Fans and music lovers worldwide will be able to view Yo Gotti’s choice Monster products on his Monster VIP website that will launch this Fall. Among the products featured will be the family of Monster ClarityHD Designer series headphones which offer music more comfort, convenience and music listening quality for less. With impeccable build quality and materials, they are equipped with some of Monster’s most advanced audio engineering and technologies, and are specially tuned to deliver no-compromise Pure Monster Sound for listening experience that brings music to life, offering vibrant attack dynamics for horns and percussion instruments, rich, life-like vocals, and powerful bass and crystal clear high frequencies.
Yo Gotti’s new album “I Still Am” will be released on October 27, 2017 and includes his platinum hit “Rake It Up” featuring Nicki Minaj and features new collaborations with 21 Savage, French Montana, Chris Brown and Meek Mill.
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