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#IVYPARKRODEO: Beyoncé shuts down Twitter, with new promo

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#IVYPARKRODEO: Beyoncé shuts down Twitter, with new promo

Beyonce releases the promo for #IVYPARKRODEOWith all of this billionaire talk going on, Beyoncé had to remind the world who she is. Queen Bey is actually one half of hip hop’s original billionaire couple. Together, she and Jay-Z have built quite the formidable empire.

Beyoncé launched her solo music career to immediate commercial success. Quickly, she turned her radio hits into a campaign, with Pepsi. Following the 2010 Pepsi deal, she cruised into the $100 million range, not looking back.

Aside from endorsements, Beyoncé does have her own company. Currently, Ivy Park is her focus, and it is a partnership with Adidas. This morning, she released a promo, #IVYPARKRODEO, which has dominated Twitter.

Beyonce releases the promo for #IVYPARKRODEO

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