Hip-HopVibe.com Staff Writer
The beauty of Beyonce is that she is so popular that nearly everything she touches is a resounding success. Many celebrities have jumped into product placement, that’s nothing new. But, the 2010s were about ownership, and many celebrities began owning their product.
Beyonce and Jay-Z are “THE” hip hop business couple, so when Ivy Park launched, it was hers, outright. That, paired with her popularity, allows her to add to the couple’s fortune. Fans are hyped for the Ivy Park product launch.
Footlocker is trending, this morning, because people are trying to pick up the Ivy Park Adidas collection, online. The site, along with Finish Line, and a few others, keeps crashing. These fans on Twitter are getting frustrated, because of this, and that the product is sold out.
Read the tweets about Footlocker below:
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