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L.A. Reid talks “Sing To Me,” Outkast, LaFace/Arista, Mariah Carey, Kanye West, and more with #SwayInTheMorning [VIDEO]

L.A. Reid SwayOne of the most-esteemed businessmen in urban music is L.A. Reid, the co-founder of LaFace Records. Over the course of his career, L.A. Reid worked with the biggest names in music. This list includes the likes of Jay Z, Mariah Carey, Babyface, Nas, and many others.

L.A. Reid is documenting his time in the industry with Sing To Me, his latest book. This book is a must-have for those interested in the music industry. With the book on the way, L.A. Reid stopped by Sway’s studio to reflect on things.

Sway talked to L.A. Reid about the book, told stories about Outkast and also about Justin Bieber, Mariah Carey, and Kanye West. He went onto discuss LaFace Records, Arista Records, and Toni Braxton. Other artists he’s signed, including Yo Gotti, Future, and Travi$ Scott, were also mentioned.

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