A lot of people misunderstood Rick Ross when he first came into the game. Some wrote him off as another B.I.G. imitator, as he emerged a year after Guerilla Black. There were others who dismissed him as another Miami rapper with a one hit.
Rick Ross surprised the hip hop industry when he returned with his second album. Trilla caught on and helped Rick Ross remain relevant at a time when it could’ve gone either way. This is when his Def Jam role got bigger and Jay Z stepped up for him more.
Close to a decade later, Rick Ross remains one of the biggest artists in the game. His status is cemented and now he is negotiating with Jay Z and L.A. Reid about his label future, as Black Market is his final Def Jam album. Meanwhile, Rick Ross has begun promo for said album on his Instagram.